Configure Push Notification Content

A push notification template allows you to design and organize reusable notifications. With pre-made templates, you can quickly deploy consistent and effective push notifications across various campaigns and journeys.

To configure push notification content, follow these steps:

  1. In the Content section of the campaign creation workflow, select Add creative

  2. In the Creative templates section, select Push notification.

  3. Choose the Mobilepush Account to send the content.

  4. Select Create new to begin creating a new push notification creative or select an exisiting template.

  5. Enter the following information for the push notification. The fields are as follows:

    FieldDescription
    Creative nameRelevant name for the push notification creative template. To add a label, select + Add labels and choose a label from the drop-down list. Refer to the documentation for more information on labels.
    TitleTitle (heading) for the push notification
    MessageContent for the push notification. To add a label, select + Add labels and choose a label from the drop-down list. Refer to the documentation for more information on labels.

  6. From the Media type dropdown list, select the type of media to include in the push notification. The following options are available:

    Media type

    Description

    Format and size information

    Image

    Include a static image in the push notification message.

    Dimensions: Up to 2048 x 2048 pixels Formats: JPEG, JPG, PNG. GIF is unsupported.

    Video

    Include a video in the push notification message.

    Formats: 3GP, MP4, MOV, M4V Duration: Up to 600 seconds. File size: Up to 200 MB.

    Carousel

    Include multiple static images in the push notification message. Carousel videos and actions for each carousel are unsupported.

    Dimensions: Up to 2048 x 2048 pixels Formats: JPEG, JPG, PNG Count: Up to 10 individual images.


  7. To add a link that opens when a user selects the notification body, select Action on click of notification body. It is recommended to either add an action on click or a call to action button.

    1. Select the link type.

    2. For a deep link, select it from the dropdown list and provide the URL keys if required.

    3. For an External Link, enter the URL.

  8. Select + Add primary button to add a call-to-action (CTA) button to the push notification message. You can add one primary CTA button per template. It is recommended to either add an action on click or a call to action button.

    1. In the Primary button text box, enter a title for the button.

    2. Select the link type.

    3. For a deep Link, select it from the dropdown list and provide the URL key if required.

    4. For an External Link, enter the entire URL.

    5. Select Save to add the button or Delete to discard your changes.

  9. Preview the push notification on the right-hand side.

  10. Select Save Template to save the changes.

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    Tips

    • Select Same content for both platforms to synchronise changes between iOS and Android templates.

    • There is no character limit for push notifications. However, ensure the content is added appropriately and displays correctly. For more information on title guidelines for push notifications, refer to the material design documentation for Android and the Apple developer documentation for iOS.

    • Make sure that all tags contain data. Inconsistency in the tags will result in a validation error.

Supported formats and restrictions for push notification media content

The table below describes the supported formats, dimensions, duration and file size for various types of push notification media content

Media TypeFormats SupportedDimensionsDurationFile Size
ImageJPEG, JPG, PNGUp to 2048 x 2048 pixels--
Video3GP, MP4, MOV, M4V-Up to 600 secondsUp to 200 MB
CarouselJPEG, JPG, PNGUp to 2048 x 2048 pixels--