Yes, if you want to keep your customers engaged, improve brand awareness and foster loyalty.
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Here are three ways a loyalty app can help you earn loyal customers.
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Can you implement gamified elements that engage and motivate your customers on your website? Absolutely. But apps are more accessible to customers than a brand website and reduce the friction to interact with a brand.
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Besides, gamification elements streaks and milestones need a dashboard to view progress and factor customer activities. An app is a more seamless way of collecting that information and granting rewards.
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2. Brand-only communication channels 💬
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Your customers are drowning in a sea of brand communication. So, if you’re shooting your shot on channels like social media or email, good luck.
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With an app, you unlock 3 new uninterrupted communication channels–in-app messages, push notifications and the notification center. The best part? You can send rich, interactive messages on all these channels and enjoy significantly better customer engagement rates.
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3. Custom content placement 🎨
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A lot of customer engagement depends on when and where they see your content. Along with capturing 6.4X more customer attention on an app, you get to strategically put messages in high traffic regions. Together, these tactics help you grab customer eyeballs and drive more preferred purchase behaviors.
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Case in point, one brand using our Rewards+ app onboarded ~1m users within the first 1 month on launch*!
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Over the past two years, we’ve been on a mission to build the most engaging loyalty experience in the market. To that, we’ve developed some of the most robust and comprehensive gamification and messaging modules, and more recently, we’ve built out a complete whitelabelled mobile marketing suite. Reply to this email to learn more. Our CS team will get in touch.
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- Helping you earn loyal customers through continuous engagement,
Team Capillary
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