Increasing Opt-Ins

To send push notifications to a user, they must opt-in for the service. If the user declines, convincing them to re-enable push notifications can be challenging as they have the final decision to opt in or out.

Using a Push Primer in-app message before the system-level prompt to explain the benefits of enabling push notifications is an effective way to increase opt-in rates. This approach helps users make an informed decision and makes them more likely to opt-in to the push notification service.