Games not only entertain users but also engage them in a way that they keep coming back for more. Games increase product adoption by providing an exceptional interactive experience that stands out from the competition.

Benefits

1. Adding gamification to your promotions helps to increase reach, retention, and engagement with your online audience.
2. Increase brand recognition and product recognition with your target audience by creating a fully branded game experience.
3. Capture contact details with consent to follow up with leads.

Sample customer journeys with games

Onboarding journey:

When a customer joins a loyalty program, they are presented with a welcome message and a brief introduction to the program, including any games that are part of the program. The customer is encouraged to try out the games and earn points or other rewards.

Engagement journey:

As the customer interacts with the loyalty program, they are presented with opportunities to play games and earn rewards. For example, the customer might earn a coupon for playing a certain game, or they might earn points for reaching a certain level in a game. These rewards incentivize the customer to continue playing games and engaging with the loyalty program.