Requirements

Glo Cosmetics aims to increase online sales, build customer loyalty, and promote new product lines by using cart promotions. These promotions will offer instant gratification during product search or checkout and can be integrated into ongoing campaigns.

1. Glo Cosmetics will set up a Loyalty Cart Promotion to target specific customer segments.
2. The promotion will apply when specific cart conditions are met.
3. A percentage-based discount of 20% on any product.
4. The total cart value must be >= $50 before the discount is applied.
5. Each customer will be issued the cart promotion once, and it can be redeemed only once.
6. The maximum discount a customer can avail will be $10.
7. Only first 1000 customers can avail this cart promotion.
8. Enable Set Expiry Reminder to send an SMS 10 days before the promotion’s expiry, reminding customers to use their discount.

Solution

To set up the Cart Promotion according to the above requirements by the brand, follow these steps:

1. Create the Cart Promotion.

   1. Enter cart promotion name, description and duration.

   2. Select the cart promotion type as Loyalty Cart Promotion.

      

2. Configure the Availing Conditions and Benefits

   1. Define the qualifying conditions by selecting Percentage based and entering the value.
   

3. Configure the Scope, Restriction and Expiry of the cart promotion.

   1. Define the scope.

   2. Enter the Issual restriction.

      

   3. Configure the following in Redemption Restriction

      

   4. Set expiry of the promotion.

4. Configure Communication

   1. Select Add creative expiry reminder under Set expiry reminder choose the message.

   2. Configure the reminder period.

      

5. Select Create Promotion.