Coupons

Issue Multiple Coupons to a Customer in a Single API Call

What’s New:
Introducing a new API that allows issuing multiple coupons from the same series to a single customer in one API call.

Problem Solved:
Brands previously faced limitations when issuing multiple coupons to a single customer for tier changes or event-based activities, requiring repetitive API calls.

How It Helps:

• Efficient Coupon Distribution: Streamlines the process of issuing multiple coupons, reducing manual effort and improving response times.
• Flexible Campaigns: Supports use cases like issuing 10 coupons on tier upgrades (e.g., Silver to Gold) or rewarding customers with 5 coupons from the same series for completing a milestone.

Refer to the documentation here.

Custom Expiry Date Changes for Coupons

What’s New:
You can now extend or shorten the expiry dates of active or expired coupon codes, providing enhanced flexibility to meet unique customer needs.

Problem Solved:

• Lack of Flexibility: Previously, customers could not extend or modify the expiry dates of active or expired coupons, limiting their ability to redeem offers when needed.
• Inability to Accommodate Special Circumstances: Brands struggled to adjust coupon expiry dates to address special requests or unforeseen delays, impacting customer satisfaction and loyalty.

Use Cases:

• Frequent Flyer: Imagine a frequent flyer who receives a special coupon for her next flight. Due to unforeseen delays, she can't book in time. With the new feature, her request to extend the coupon's expiry is promptly handled by customer support, ensuring a seamless experience.
• Hotel Guest: A hotel guest can now use an active coupon even if it originally expired during their stay, thanks to the ability to extend the expiry date. This flexibility enhances the guest's experience and ensures they benefit from the offer.

This feature ensures the coupons remain relevant and useful, helping to boost customer satisfaction and brand loyalty.

Refer to the documentation here.

API for Revoking Active Issued Coupons

What’s New:

• Revoke active issued coupons for a particular customer for a coupon series

• Revoke specific active issued coupons for a particular coupon series 

Problems Solved:

• Lack of synchronous API to revoke coupons for individual customers or specific coupon codes.

Use case:

• When a customer's tier is upgraded, this API helps revoke all active issued coupons tied to their previous tier, ensuring they receive fresh, relevant coupons aligned with their new tier status. This streamlines tier-based rewards management and enhances customer experience.

• In cases of suspected customer fraud or business-driven decisions to deactivate certain coupon codes, this API allows users to revoke specific active issued coupon codes which are not redeemed, either individually or in bulk. This ensures control over coupon misuse and enables flexible management of coupons.

For detailed API documentation, refer this.

Badges

Badge API Updates: Group Data and Filtering Added

Customer badge APIs now pass group name, group rank, and badge rank, with added support for group ID filtering.

Read the API documentation here.

Historical Badge Import and Earned Badge Management

What’s New:

• Historical Badge Import: Introducing a new feature to support the creation of badges in bulk with historical start dates using the Connect+ template.
  • By using the "X-CAP-BADGES-MIGRATION":"migration" header in the Additional Headers field, you can now seamlessly migrate both expired and ongoing badges from other platforms into the Capillary system.
  • This ensures that badges, whether expired or still active but started in the past, are accurately reflected in the system, maintaining continuity in your loyalty programs.
  • Read here.
• Customer Earned Badges Import: Introducing a template to manage the migration of earned badges for customers.
  • This template allows brands to transfer historical badges, including those that have expired or are still active but were awarded in the past.
  • Ideal for bulk migration and offline activities, this feature ensures a seamless transition to Capillary’s loyalty platform without losing any customer achievements.
  • Read here.

Fixed Window Tracking for Badge Issual Restrictions

What’s New:

• Added support for fixed window tracking in badge issual restrictions, allowing brands to set time-based limits (daily, weekly, or monthly) for badge issuals.

Problem Solved:

• Brands with retroactive workflows needed more flexible time-based limits for badge issuals. The current moving window approach didn't fully support retro activities.

Use Cases:

• Brands can now set fixed time-based limits when badges are issued within a specific period.

• Supports retroactive flows where the system evaluates badge limits based on fixed window defined instead of moving window.

• Users can choose daily, weekly, or calendar-monthly windows for badges and configure them with specific refresh rates.

For more details, refer to this documentation.

Now add Cart Promotions and Gift Vouchers as a benefit to Badges

What’s New:

Introducing the ability to add cart promotions and gift vouchers as benefits to badges, in addition to existing options like points and coupons.

For more details, refer to this documentation

UI for Managing Custom Fields and Placement Metadata in Badges

What’s New: 

UI to manage custom fields for badges as well as organize group and rank placement metadata is now available.

Key Features:

• Custom Fields Management: Easily create, update, and manage custom fields for badges through the UI, offering more flexibility and control.

• Groups & Rank Placement Metadata: Organize badges with group and rank placement metadata to enhance sorting and display, all within a user-friendly interface.

Refer to the documentation here.

Track and Export Badge Metrics

Now, effortlessly track badge performance with our robust reporting feature. Export badges issued and earned, and dive deep into key metrics like badge issuance, and earning based on badge type.

Key Features:

• Standard insights report

• Export Badges: Seamlessly export all badges in which customers are enrolled and all badges which are issued to the customers for in-depth analysis.

• Track Performance KPIs: Monitor metrics such as number of badges created, issued, and earned, along with distribution by status and key criteria.

Read the documentation here

Enhanced Badge Ownership and Claim Information

What’s New:

We’ve introduced a clear distinction between badge ownership in Loyalty Promotions and Loyalty Workflows to improve auditing and reporting.

Key Changes:

• New Ownership Categories: Badges now have distinct owners: "Loyalty" for loyalty workflows and "Loyalty Promotions" for loyalty promotions.

• Badge Visibility:

  • Badges tagged as "Loyalty Promotions" will appear in Loyalty Promotions.

  • Badges tagged as "Loyalty" will be listed in Loyalty Workflows under Programs.

  • If a badge is tagged as both "Loyalty Promotions" and "Loyalty", it will be visible in both sections.

Refer to the documentation here.