Types of promotions

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Attention!

By default, the types of promotion are not available for the orgs by default and needs to be configured separately. To enable these, contact your CSR.

There are three different types of promotions:

  1. Available without issue - Benefits are directly provided to customers on meeting the requirements.
  2. Direct issue - Direct issue promotions, also known as LOYALTY promotions in the backend, are a type of promotion where a specific promotion is initially issued to customers based on their behavioural events or transactions. Subsequently, upon meeting the criteria defined in the promotion during their next transaction, the benefits are provided.
  3. Enrol & Issue - Enroll & issue promotions, also referred to as LOYALTY_EARNING in the backend, require customers to opt-in or be enrolled before receiving the promotion for a specific activity. Upon meeting the requirements outlined in the issued promotion, customers earn the associated benefits.