Qualifying Conditions and Attributes
Qualifying conditions
Qualifying conditions are the specific rules that a member's action must satisfy to be valid for a loyalty promotion. While a member action defines a general event, such as making a transaction, qualifying conditions provide the necessary precision by adding specific criteria. These criteria ensure that rewards are granted only when the action meets exact requirements, such as a minimum spend, a specific store location, or the purchase of a particular product.
Attributes
Attributes allow you to define specific eligibility criteria based on various data sources, including the customer's profile, the details of their current transaction, and the location where the activity occurs. By combining these attributes, you can create dynamic rules that filter for the right audience and context, for example targeting high-value customers shopping at a specific store during a weekend sale.
The following attributes are available:
- Customer attributes
- Group primary member
- Current group primary
- User group
- Purchase attributes
- Purchase store
- Referrer code
- Card attributes
- Activity attributes
The following table outlines which attribute categories are available for each member action:
Member Action | Attribute |
|---|---|
Gets enrolled in the program |
|
Redeems points |
|
Redeems a coupon |
|
Updates a customer profile |
|
Makes a transaction |
|
Gets delinked from a partner program |
|
Gets linked to a partner program |
|
Tier is updated in a partner program |
|
Behavioral event |
|
Updated 1 day ago
